According to NAR, 51% of buyers find their home through the internet, and 91% of real estate professionals are active in social media. As you can see, it is a highly competitive market. However, there are things that you can make to help you stand out from the competition. And, making sure you have an eye-catching real estate agent bio, is one of them.
A well-written and captivating biography can help you attract new potential customers. With just a few words, you can tell a potential buyer what you offer, how well do you know the market, and why they should contact you. After all, you only have less than 20 seconds to catch a reader’s attention, so make sure you write a powerful bio.
Know All the Difficulties
Writing the perfect real estate agent biography can be extremely difficult, even if you consider yourself to have excellent writing skills. When you write a bio, you have to make sure you are selling yourself persuasively. You have to write in the third person. And, writing about oneself, is not easy.
Plus, you will also have to proofread and edit your work. Which at times can be tricky and you will not be able to spot a mistake until your bio has been printed. But you can avoid all that. Hiring a professional writer to help you with your bio is one of the best decisions you can make.
Content of the Real Estate Agent Bio
As it might be the first contact you have with a client, your real estate agent bio should create an impression that you know the business. It should also convey a sense of integrity as gaining the clients trust is essential in the real estate business. The information you include in your agent biography should be chosen to help create an impression of capability and integrity.
This will include:
- Professional experience – Provide information about your real estate experience and skills and expertise. Real estate related organizations/awards can be included as well as information on education. Establish your expertise and qualifications but don’t include so much the reader is overwhelmed.
- Personal information – Personal details about family, pets, hobbies and interests are the type of things you should include. They make you seem more like a real person and are also where you have a good chance of making a connection with somebody reading your biography. However don’t get too detailed about your personal life.
- Geographic location – The bio should contain information about the area that you cover as location is how most people look for real estate.
- Contact information – Make sure to include your contact information to make it easy for any potential clients to contact you.
If you have difficulty writing the real estate agent bio, we offer a service that can help!
Writing the Real Estate Agent Bio
There are some basic guidelines that have proven to be successful when writing real estate agent bios, including the following:
- Be brief – Your bio should be between 200 and 300 words. Write in a concise style that gets right to the point.
- Narrative style/third person – The bio should be written in a narrative style from the third person perspective
- Don’t sell – Avoid letting your bio become an advertisement as it will turn potential clients off. Creating an impression of a capable and honest real estate agent is what the bio should focus on
- Revise and proofread – The first draft of your bio won’t be your best. Work on it until you are happy with the results and make sure there are no spelling mistakes or grammatical errors.
Our Bio Writing Service
We offer top quality bio writing and editing for all types of bios including the real estate bio. Our writers are skill professionals with experience and expertise in bio writing. Every bio we provide is original and written to meet the individual needs of our customers. Advantages of using our service include:
- Direct contact with the writer working on your bio
- Free revisions for up to 30 days
- Guarantees on every bio
- High-quality private and confidential service
- 100% personalized biographies
- Customer support team available 24/7 to help you with any problem
- Refund of money if you do not like our work
